Unilever Sustainable Living Plan
ISM2016 session on Tuesday, May 17
Presenter: Craig Gentry, vice president, business development, Unilever Food Solutions North America
Unilever is on a sustainable living mission.
The company’s Sustainable Living Plan is on the way to help more than 1 billion people improve their health and well-being and enhance their lifestyles as well as halve the environmental footprint of its products, Gentry says.
●The brand, which includes such products as Ben & Jerry’s and Dove, accounts for 50 percent of Unilever’s growth and is more profitable than standard products, Gentry says.
●One of the challenges Unilever has faced is that it can’t always control every factor that affects the environmental footprint. For example, increased use of a sustainable Unilever soap product by consumers means more water is being consumed.
●Unlike organic products, there isn’t a standard code that addresses sustainable agriculture. Unilever has developed its own code and hopes it will become the industry standard.
Key quote: “We’re trying to make sustainable living commonplace.”
ISM2016 is May 15-18 in Indianapolis.