The Science of Setting (and Achieving) Goals

March 12, 2024

ISM® Supply Chain Capability Model Core Competency: Business Acumen

By Suzanne Weston

Tracking achievement against goals through annual reviews is a way to provide motivation, focusing on short-term wins and avoiding stagnation. The assumption is that without external motivation, people become complacent. This may be true for some people, but not everyone. 

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